AI-native growth
for premium
DTC brands.

We run your entire e-commerce stack. Shopify, paid ads, SEO, email, customer support, analytics, CRM. Built with Claude Code, shipped via GitHub, fully transferable to your team from day one.

Free GTM audit
ClaudeClaude Code+GitHubGitHub·Marketing engineering, shipped as code.
Playbooks
35 battle-tested GTM workflows
One per function, versioned, rerunnable across brands.
Functions
Paid AdsSEOAEOContentInfluencerDigital PRCROEmail & CRMAnalyticsCreativePlatform & Ops
Tools
ShopifyKlaviyoAirtableMetaGoogle AdsGA4Search ConsoleMerchant CenterClarityAhrefsBrevoBufferZapierCloudflareStripe
Connected via API and MCP. Your tools, your accounts, your data.
Foundation
ClaudeClaude Code+GitHubGitHub
Premium brands we work with
Fourth FrontierIncred GolfProteliciousRiyanika JewelsS&R Jewellers

Marketing engineering,
built as a stack.

Four layers. Claude Code and GitHub at the base. Your tools connected via API. Eleven functions running on top. Thirty-five playbooks as the output layer.

Playbooks
35 battle-tested GTM workflows
One per function, versioned, rerunnable across brands.
Functions
Paid AdsSEOAEOContentInfluencerDigital PRCROEmail & CRMAnalyticsCreativePlatform & Ops
Tools
ShopifyShopify
KlaviyoKlaviyo
AirtableAirtable
MetaMeta
Google AdsGoogle Ads
GA4GA4
Search ConsoleSearch Console
Merchant CenterMerchant Center
ClarityClarity
AhrefsAhrefs
BrevoBrevo
BufferBuffer
ZapierZapier
CloudflareCloudflare
StripeStripe
Connected via API and MCP. Your tools, your accounts, your data.
Foundation
ClaudeClaude Code+GitHubGitHubEvery workflow is code. Every change is committed. Every client gets the repo.

Every function you need.
One operator. One stack.

Acquisition

Paid Ads

Meta and Google campaigns. Creative testing, audience structuring, spend optimisation.

SEO

Technical, on-page, and programmatic SEO. Organic traffic that compounds.

AEO

Visibility in AI search (ChatGPT, Claude, Perplexity, Gemini). The new SEO.

Content

Editorial blogs, longform, product storytelling. Written for real humans.

Influencer

Creator partnerships and UGC sourcing. Full pipeline from outreach to content rights.

Digital PR

Press coverage, features, link-worthy moments. Earned credibility for premium brands.

Conversion & Retention

CRO

Landing pages, A/B testing, funnel optimisation. Move the same traffic further.

Email & CRM

Klaviyo lifecycle, Airtable CRM, retention flows that bring customers back.

Foundation

Analytics

Reporting, dashboards, attribution. You know what works and what doesn't.

Creative

Design, video, ad creative. Produced in-house with AI-assisted workflows.

Platform & Ops

Shopify, payments, shipping, fulfilment, returns. The plumbing that runs your store.

Premium DTC, founder-led, selling at a premium?

Let's talk about running your e-commerce stack on Claude Code and GitHub.

Three commercial models.

We engage across retainer, revenue share, and equity. Retainer is the default.

Default

Retainer

Monthly cash fee. Full-stack execution across any of the eleven functions. The standard engagement.

By invitation

Revenue Share

Reduced cash fee plus a percentage of revenue lift. Offered when we see conviction in the brand and can move the number.

By invitation

Equity Partner

Minimal cash plus equity. Reserved for early-stage premium founders where we want skin in the game as a co-founder would.

Nishant Kapoor.
E-commerce founder. Two exits.

Operator across Fourth Frontier (premium continuous-ECG wearable), S&R Jewellers (luxury watch and jewellery resale), Protelicious (premium grass-fed whey), and several other premium consumer brands. Chartered Accountant at EY, INSEAD MBA, London-based.

EntireCommerce AI is a decade of premium DTC playbooks, rebuilt AI-native. Everything we run sits in your GitHub, your Shopify, your Klaviyo. Walk away with the full system whenever you want.

LinkedIn

Ready to run your stack
AI-native?

One call to see if the model fits your brand. Retainer, revenue share, or equity, depending on where you are.

Free GTM audit