AI-native growth
for premium
DTC brands.
We run your entire e-commerce stack. Shopify, paid ads, SEO, email, customer support, analytics, CRM. Built with Claude Code, shipped via GitHub, fully transferable to your team from day one.
Marketing engineering,
built as a stack.
Four layers. Claude Code and GitHub at the base. Your tools connected via API. Eleven functions running on top. Thirty-five playbooks as the output layer.
Klaviyo
Merchant Center
AhrefsEvery function you need.
One operator. One stack.
Paid Ads
Meta and Google campaigns. Creative testing, audience structuring, spend optimisation.
SEO
Technical, on-page, and programmatic SEO. Organic traffic that compounds.
AEO
Visibility in AI search (ChatGPT, Claude, Perplexity, Gemini). The new SEO.
Content
Editorial blogs, longform, product storytelling. Written for real humans.
Influencer
Creator partnerships and UGC sourcing. Full pipeline from outreach to content rights.
Digital PR
Press coverage, features, link-worthy moments. Earned credibility for premium brands.
CRO
Landing pages, A/B testing, funnel optimisation. Move the same traffic further.
Email & CRM
Klaviyo lifecycle, Airtable CRM, retention flows that bring customers back.
Analytics
Reporting, dashboards, attribution. You know what works and what doesn't.
Creative
Design, video, ad creative. Produced in-house with AI-assisted workflows.
Platform & Ops
Shopify, payments, shipping, fulfilment, returns. The plumbing that runs your store.
Premium DTC, founder-led, selling at a premium?
Let's talk about running your e-commerce stack on Claude Code and GitHub.
Three commercial models.
We engage across retainer, revenue share, and equity. Retainer is the default.
Retainer
Monthly cash fee. Full-stack execution across any of the eleven functions. The standard engagement.
Revenue Share
Reduced cash fee plus a percentage of revenue lift. Offered when we see conviction in the brand and can move the number.
Equity Partner
Minimal cash plus equity. Reserved for early-stage premium founders where we want skin in the game as a co-founder would.
Nishant Kapoor.
E-commerce founder. Two exits.
Operator across Fourth Frontier (premium continuous-ECG wearable), S&R Jewellers (luxury watch and jewellery resale), Protelicious (premium grass-fed whey), and several other premium consumer brands. Chartered Accountant at EY, INSEAD MBA, London-based.
EntireCommerce AI is a decade of premium DTC playbooks, rebuilt AI-native. Everything we run sits in your GitHub, your Shopify, your Klaviyo. Walk away with the full system whenever you want.
Ready to run your stack
AI-native?
One call to see if the model fits your brand. Retainer, revenue share, or equity, depending on where you are.



